Showing posts with label advertise. Show all posts
Showing posts with label advertise. Show all posts

Thursday, February 5, 2009

Selling on iOffer Part 6: Promote Your Store

iOffer Promotional Tools

Did you upload your items to Google Base yet? That should be the very first step you take after listing your items.

Then it's time to promote your iOffer store. Start off with these iOffer promotional tools:

Store Widget and Profile Banner

A widget is sort of a custom advertising box for your store. It's very easy to set up, and you can post it all over the web (blogs, profiles, emails, web sites, etc.). Just post it and you're set; you don't need anything else. Profile banners work the same way, so start posting!

iOffer Community Clubs and Events

iOffer TrafficOne of the better ways to expand your online presence is to interact with people. Join some iOffer clubs and participate in the discussions to get your name out there. Attend the live events to make friends. Your items will be automatically featured in events.

These tools should be a good start to your self-promotion. Remember, the more work you put into it, the better results you'll get in driving in more traffic to your store.

Wednesday, February 4, 2009

Selling on iOffer Part 5: Google Base

Once you have listed a few, or a bunch, of items, it's time to let the rest of the world know that you're selling on iOffer. That's where Google Base comes in.

What is Google Base?

Google Base is a free Google service that helps you publish virtually any kind of information -- be it your latest riveting screenplay or a listing for your slightly dented 1989 Honda Accord -- on Google Base or other Google properties.

Your item will fall into one of several categories based on its content. This category determines which Google property will display your item. For example, your screenplay and robot schematics may appear on Google Base, and your humble Honda may appear on Google Product Search.

According to many experienced iOffer members, sellers must do some self-promotion. If you don't do anything, Google Base is the single, one thing that you MUST do. This little feature will get you the traffic you need to your store.

So once you have items ready, use this iOffer Tutorial to upload your items to Google Base.

Also, members of the Seller Central club will kindly help you through the entire process.

I will talk about other promotional tools that you can and should use to advertise your new iOffer store.